The iPhone design is so sleek that other
look dull next to it. Not like other companies, Apple pays great attention to appearance, style and quality. The iPhone and all other Apple products are eye catching that you just want to hold them in your hand or own one.
The iPhone 4 quality has been the best compared to other
as shown in the chart below. To Apple, appearance and quality of the
design is as important as the power and design of the hardware.
This attention to quality and details in both hardware and software is missing from most
manufacturers. Apple is the only company that design both the hardware and software running on the
While other companies might focus on ways to beat the iPhone hardware, it is almost impossible to achieve the level of quality and performance of Apple products simply because of the big gap between company's that makes the hardware, and the operating system running on the
For example, there are hundreds of smart phones from different companies that run Android OS but not one company that makes both the phone and the operating system like Apple with the iPhone. Therefore, it is very important for Apple to build with quality, and that is why it is ahead of the competition.
History of Apple Design:
By simply looking at the history of
design, you will see that the
design is driven from an
design philosophy of being simple. Apple was the first company to make an all-in-one unit
The history of Apple design vs old
is repeating itself again with the iPhone vs other Android
smart phones. Although,
market share is small compared to
PC's, it is the quality not the quantity that is really important.
Simplicity is the most important factor in all
Apple products. For example, Apple was the first company to eliminate the floppy drive from its computers in the
is unique and simple with one button compared to mice with 2 and three buttons for PC's.
Another example of style importance is the
iMac. Apple introduced colored iMacs in 1998. For example, you were able to choose from 5 eye catching iMac colors while other computer companies didn't care much about such a unique feature in a
This same philosophy of appearance and style drove the
MP3 players. You were able to select the color of your
iPod Nano mp3 player
while the rest of
lacked this unique style. The
come with a big selection of rainbow colors that are so attractive to the eye. This appearance strategy has been very successful for Apple as people get attracted to the colors and style of the product design, and then they start looking at what is inside and the features which then makes them simply impressed with the simplicity of the product.
The iPad was the first
multi touch tablet
to be introduced to the public. Its style and design again plays a great factor in its sale beside the ease and simplicity of he iOS running on it. The
sat a new category of computers called
The iPhone Design:
by design follows the same Apple style philosophy of uniqueness and simplicity. For example, the iPhone has only one big home button similar to a one button mouse design. A sleep button is located at the top, and volume buttons are located on the side. It has no physical keyboard, because the philosophy of the iPhone is to be a multi touch device with the least number of physical buttons.
Android OS phones on the other hand have more buttons on the front which could be a little confusing to a simple end user.
The style of the iPhone 4 is a clear attraction. It was planned to have two colors white and black with a sleek metal band around it that also work as an iPhone 4 antenna. The
was the thinnest
of its time and was built of high strength glass on the front and back. The iPhone 4 features were also attractive with retina display, and many iOS enhancements.
Therefore, The concept of
design and simplicity didn't change from
and 3GS. Of course the hardware improved by adding a Gyroscope, LED flash light for the iPhone camera, and an impressive high resolution Retina display, but the simplicity and and style of the iPhone 4 stayed an important target.
From the history of Apple design, you could see that apple always introduce something new and unique to the world. In every
release, you will find an enhancement that didn't exist before.
For example, Apple introduced the first
touch screen phone
in the initial release of the
iPhone. As competition started to become aggressive, Apple introduced the iPhone 4 which had the highest resolution in a Phone called the retina display and it was also the thinnest smart phone ever.
The App Store was the first online application store that has over 500,000 iPhone applications.
As the iPhone design change and improve, the
stay the same from one generation to another. This allows you to use the same iPhone accessory you already have on new generation iPhones.
The iPhone case on the other hand is one of the first thing you might have to replace just because of the iPhone shape and size usually change by design. iPhone 4 cases can't fit iPhone 2G/3G/3GS or vice versa because of the new iPhone 4 style for example.
This integration between
is the key to amazing products such as the Apple TV. The Apple TV gives you the ability to connect all those iDevices together with iOS AirPlay. This kind of integration is only possible by a single company Apple that design both the hardware and software.